65 research outputs found

    Success Factors of Task Management Application in The Business Service Division of PT Telkom Indonesia

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    The success of the company's operational management is formed by the success of building and running the information system. PT Telkom Indonesia is using a task management application to manage sales activity. Success assessment of the application uses the Delone & Mclean model. This study aims to analyze factors that influence the success of implementation task management based on the perspective of the direct user called the account manager. Respondents in this study are account managers with a total sample of 150 people. The data collection technique uses a questionnaire and is analyzed using the SEM-PLS method. The results of this study indicate that system quality has a significant effect on usage and user satisfaction, information quality has no significant effect on usage and user satisfaction, and service quality has no significant effect on usage but has a significant effect on user satisfaction. Usage has a significant effect on user satisfaction. Furthermore, user satisfaction and usage have a significant effect on net benefits. Therefore the Delone and Mclean model is confirmed to be used in assessing the success of the implementation task management at the Business Service Division PT Telkom Indonesia. Keywords: account manager, delone & mclean, information system, sem-pls, task managemen

    RANCANG BANGUN MODEL BISNIS EKOWISATA GRASBERG PASCA TAMBANG

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    Grasberg post mining land of PT Freeport Indonesia (PTFI) has the opportunity to become an attractive ecotourism location. The objectives of this study are (1) Analyze current business models. (2) Analyze internal and external factors that affect the post-mining Grasberg ecotourism business model. (3) Design a verified business model (BMC-1) by considering internal and external analysis. (4) Formulation of strategies and policy priorities for post-mining Grasberg ecotourism development. The research method used was AHP, BMC, PESTEL and VRIO. The results showed that the current business model with several initial indicators for each of the 9 elements of the block model. Internal factors that have a sustainable competitive advantage are location, tourism potential, supporting facilities and facilities, the ability to manage mining tourism, the ability to work in teams, the ability to produce innovation and creativity. External factors that affect the business model, political aspects are influenced by regime change which then affects the share ownership portion as well as cabinet changes as well as the security stability factor. The design of the WTG (Grasberg Mine Tourism) business model resulted in a verified BMC with the addition of indicators for the nine elements of the model. The priority of developing WTG policies focuses on alternative development of tourism services, participation of indigenous peoples, management of activities and coordination of indigenous peoples. The conclusion of this research is to be able to go to the commercial tourism industry, WTG managers need to focus on the key activity elements, the value proposition element, the key resource elements, and the key partner element. Keywords: AHP, BMC, PESTEL, Post Mine Tourism, VRI

    The Effect of Environmental Concerns and Government Policies on The Intention to Buy Electric Car

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    The electric car market in Indonesia is still relatively weak, even though electric cars have a positive impact on the environment. The Indonesian government supports the growth and development of electric vehicles by issuing several policies to attract people's purchasing intentions in Indonesia. This study analyzes environmental concern and government policy that influence the purchase intention of electric car in Indonesia through extended theory of planned behavior concept and understands the characteristics of respondents and formulates managerial implications to increase the purchase intention of electric cars in Indonesia. The analysis in this study uses Partial Least Square Structural Equation Modeling (PLS-SEM) with 100 respondents. The results obtained in terms of public perception of people's purchase intention to support the sale of electric cars, where the variables of attitude, behavior control, environmental concern, and government policies have a good perception of the intention to buy electric cars, and neutral perception for the subjective norm variable. Environmental concern and government policies have a positive and significant effect on the intention to buy an electric car. Increase environmental awareness, control behavior, attitudes, subjective norms, and government policies as the main strategy in increasing the intention to buy electric cars Keywords: environmental concern, government policy, theory of planned behavior, purchased intention, electric ca

    The Effect of EWOM, Subjective Norms, Perceived Behavioral Control and Product Quality On The Intention To Buy Subsidized Housing

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    Kuningan city view (KCV) is one of the housing estates that sell subsidized houses. In 2021, sales did not reach the target. This study analyzes various factors that influence the purchase intention of subsidized housing in KCV housing through eWOM variables, subjective norms, perceptions of behavior control, and product quality, understanding the characteristics of respondents and formulating managerial implications to increase the purchase intention of subsidized housing in KCV housing. This research involved 100 prospective buyer respondents who met the criteria of being able to buy subsidized houses that were domiciled in the Kuningan district and its surroundings, using a voluntary sampling technique. Data was collected through questionnaires which were distributed directly to respondents and online. The analysis in this study uses Partial Least Square Structural Equation Modeling (PLS-SEM). The majority of respondents were in the age group of 26-29 years and the average number of respondents who were interested in buying subsidized housing was already married, around 79%. There are 62 respondents who work in the private sector, while civil servants, military, and police are around 22 respondents and the rest are self-employed around 16 respondents.The results indicate that eWOM, subjective norm, and product quality have a significant effect on purchase intention, while perceptions of behavioral control have no significant effect. Based on the research, the housing developer need to maximize the potential of eWOM in conducting marketing and providing information related to information, it is necessary to improve product quality such as public facilities, increase marketing collaboration with all stakeholders in the subsidized housing program which aims to all parties can benefit. Keywords: eWOM, purchase intention, subsidized housing, SEM-PLS, subjective nor

    Evaluasi Cobit dan Perancangan IT Balanced Scorecard untuk Perbaikan Penerapan System Development

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    Abstrak. Prosedur system development life cycle (SDLC) mempunyai peranan penting dalam proses pengembangan sistem di Divisi Teknologi Sistem Informasi (TSI) Bank BRI. Penelitian ini bertujuan untuk memilih proses IT COBIT yang digunakan sebagai fokus area evaluasi penerapan SDLC, menilai maturity level dari penerapan SDLC, memberikan rekomendasi perbaikan penerapan SDLC, dan merancang kerangka kerja IT balanced scorecard (IT BSC) tentang perbaikan penerapan SDLC. Metode pengambilan sampel menggunakan purposive sampling dan maturity model COBIT 4.1 sebagai alat assessment untuk mengukur maturity level dari penerapan SDLC melalui sebuah survei. Data hasil survei dianalisa dengan analisis maturity level dan analisis gap. Hasil penelitian menunjukkan bahwa Divisi TSI berada pada maturity level 3 (Defined Process). Analisis gap menghasilkan rekomendasi perbaikan berdasarkan detail control objective (DCO) COBIT yang tidak memenuhi expected maturity level (EML). Akhirnya rekomendasi perbaikan disajikan dalam bentuk kerangka kerja IT BSC.Kata kunci: system life cycle development, IT balanced scorecard, COBIT 4.1, detail control objective, maturity levelAbstract. System development life cycle (SDLC) procedures has an important role in the process of system development in BRI Information Systems Technology (TSI) Division. This research aims to select the COBIT IT processes that are used as evaluation focus area of SDLC implementation, assess the maturity level of SDLC implementation, provide recommendations for improvement of SDLC implementation, and design a framework IT balanced scorecard (IT BSC) about improvement of SDLC implementation. The sampling method using purposive sampling and maturity models COBIT 4.1 as an assessment tool to measure the maturity level of SDLC implementation through a survey. Survey data were analyzed with a maturity level analysis and gap analysis. The results showed that the TSI Division is at maturity level 3 (Defined Process). Gap analysis generates recommendations for improvements based on detailed control objectives (DCO) COBIT that has not reached the expected maturity level (EML). Finally recommendations for improvement of SDLC implementation presented in the form of framework IT BSC.Keywords: system life cycle development, IT balanced scorecard, COBIT 4.1, detail control objective, maturity leve

    Website Content Analysis Using Clickstream Data and Apriori Algorithm

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    Clickstream analysis is the process of collecting, analyzing, and reporting data of visited pages by visitor at the time of mouse clicks. Clickstream data are generally stored on a web server in the access.log file including IP Address data, reference pages, and access time. This study aims to analyze clickstream data by converting into the form of a comma sparated value (csv) so that the string inside of it could be grouped and stored in a database. The important information in the database was processed and retrieved by using one of the techniques in web mining called apriori algorithm analysis. Apriori algorithm implementation was done at the time of reading the database and table query analysis on the software developed. Results of this study were the statistics describing the level of access to web pages that were very helpful for web developers to develop web sites

    Pengaruh Promosi Terhadap Volume Penjualan Tepung Terigu Kemasan Premium PT. XYZ

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    To be able to compete continuously in the market, PT. XYZ carries out promotions to increase sales volume of premium packaged flour products (CP Premium), including above the line and below the line promotion. This study aims to determine the effect of promotion on sales volume, analyze the effectiveness of the promotion, and provide recommendations referring to the results of the study. The research method used is descriptive quantitative and multiple regression analysis with the help of SPSS software. The type of data is secondary data in the form of time series sales volume and monthly promotion costs for the period 2013-2015. The steps used in multiple regression analysis are 1) Coefficient of Determination; 2) F test and 3) t test, with a significance level of 10%. The results of this study are the promotion costs above the line and below the line, affect the sales volume of CP Premium, and have an effect of 20.9% on sales volume. The results of the t-test (partial) show that the effective promotion categories are Others ATL (ATL) & Marketing Tools (BTL). Companies should increase promotional activities in the Others ATL and Marketing Tools categories because they have a significant effect on sales volume, evaluate other promotional categories, including trying promotions through TV commercials outside of peak season, and adding variations to internet promotions. Keywords: sales volume, multiple regression analysis, promotion effect, above the line promotion, below the line promotio

    The Successful Implementation of The Electronic System of Initial Public Offering ("E-IPO") in The Indonesian Capital Market

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    With a very significant increase in the number of capital market investors, an information system is needed that supports investors to invest more easily and transparently. To facilitate this, the Financial Services Authority ("OJK") in 2020 issued Financial Services Authority Regulation number 41/POJK.04/2020 ("POJK 41"). The pricing, ordering and allotment of securities are carried out through an information system called Electronic Indonesia Public Offering ("E-IPO System"). The E-IPO system aims to provide access to all investors in the Public Offering and booking pricing process so as to increase the participation of all investors. In addition, the use of the E-IPO System is expected to increase transparency and efficiency in the IPO process in order to increase investor confidence in the pre-determined price. As a result of this research, the E-IPO System can be categorized as a good system and has a good net benefit for its users, this is reflected in the condition of information quality, system quality and service quality that affect the use and the satisfaction of E-IPO System users. This will directly or indirectly affect the net profit that will be received by users. Keywords: delone and mclean information system success model, e-ipo, system implementation success, initial public offering, public offering syste

    New Plantation Moratorium Policy and Smallholders Palm Oil Rejuvenation for Increasing Productivity of Indonesian Palm Oil

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    Palm oil is one of the plantation sub-sectors that plays an important role in the Indonesian economy. Smallholder plantation with an area of more than 40% has a significant role in the development of this industry. Low productivity becomes the main problem on -in smallholder plantation. Low productivity of smallholder plantation is mainly due to the inappropriate of plant genetic material. Genetic improvement for increased productivity can be done either through new planting (extensification) and rejuvenation (intensification). Extensification constrained Presidential Instruction 10/2011 while the intensification constrained by funding issues of rejuvenation. This research conducts a literature review, in-depth interview and questionnaire method to collect opinions from the experts and practitioners. Analytical Network Process (ANP) is used to analyze the data. The results showed that the factors which influenced in this study were policy environment (41.29%), policy stakeholder (35.72%), and public policy (23.00%). The moratorium policy has not been able to improve Indonesia's forest governance. This policy precludes opportunities for economic growth for the palm oil industry. The rejuvenation of the smallholder is constrained by funding problems. Access to credit- constrained aspects of land legality. Extensification barriers and intensification of smallholders threaten the sustainability of national palm oil production. Plant genetic improvements, improved legality, and law enforcement of moratorium policies are required to increase the productivity of smallholder plantations. Keywords: moratorium, productivity, public policy, palm oil, smallholder

    Respons Pasar Modal Indonesia Terhadap Pengumuman Insentif Fiskal Biaya R&D Korporat

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    This study examines the Indonesia stock market’s response to the announcement of tax deduction as an incentive for corporate R & D activity implementation. The study is performed using samples of 13 companies from Miscellaneous Industry and Consumer Goods Industry in Indonesia Stock Market June – July 2019 period. This study uses event study approach, by examining market reaction calculated by Cumulative Abnormal Return (CAR), Cumulative Abnormal Volume (CAV), and Cumulative Abnormal Frequency (CAF). To measure the significance of each variable, non-parametric statistic test Wilcoxon Signed Rank Test and Mann Whitney Test are performed. The Result shows that investors respond to the announcement of tax deduction as an incentive for Indonesia corporate R & D activity. Another result shows that there are different responses from Miscellaneous Industry and Consumer Goods Industry sectors in the Indonesia Stock Market. Keywords: Corporate R & D, event study, fiscal policy, tax deductio
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